More so when the company in question is an online retailer such as amazon that links the buyers with the sellers and does not make or manufacture any of the items in its inventory. Strategic sourcing implements cross functional and geographic teams for unified decision making process with supply chain organization guidance and leadership. Supply chain design thus forms an integral part of scm and. To help you create a strategic analysis report, here are some examples in pdf you can use as reference. A strategic analysis of dualchannel supply chain design. Supply chain management in the pulp and paper industry dt2006am3 5 the remainder of the paper is organized as follows. Analysis of statistical data and observations concerning quality changes. Based on an analysis of the uncertainties of supply and demand faced by the firm, this article develops a framework that can assist managers in developing the right supply chain strategy for their products.
Bps models have evolved as its focus on the supply chain has evolved davis 1994 lee and billington, 1994. Strategic analysis of logistics and supply chain management. For that reason, the way they are managed strongly affects an organizations competitiveness in such areas as product cost, working capital requirements, speed to market, and service perception, among others. We define a supply chain as a network including the procurement of raw materials, processing of intermediate and finished products, customization of the product for local market needs, and distribution of the product to customers. Strategic analysis overview, examples, levels of strategy. It can soar, but it also needs to keep its feet on the ground. Strategic analysis of supply chain design bhos repository home. Strategic analysis tools topic gateway series 3 strategic analysis tools definition and concept strategic analysis is. Mar 28, 2009 supply chain strategy or design decisions about the structure of the supply chain and what processes each stage will perform strategic supply chain decisions locations and capacities of facilities products to be made or stored at various locations modes of transportation information systems supply chain design must support strategic objectives.
Collaboration with supply chain partners chapter 2. Design decisions include the selection of partners, the location and capacity of warehouse and production facilities reduce bullwhip effect, the products, the modes of transportation, and supporting information systems. The strategic intent of the business at different stages in its lifecycle starts the journey. In the globalized world economy, supply chains are critical to the success of companies. Strategic supply chain planning that combines aspects of businessstrategy formulation with aspects of tactical supply chain planning can make each far more valuable to the planning effort than either would be alone. Internal design capability propensity to assume risk for the. The ortec supply chain design solution delivers answers on various whatif scenarios at a strategic level, including the modeling of inbound flows, production and inventory and outbound delivery. Supply chain strategy and design typically are long term and altered every few years. The particular strategy is designed to support the people desiring to have a healthy lifestyle. Deedar hussain, manuel figueiredo, anabela tereso, and fernando ferreira. Due to some of the security measures on certain pdf documents, we. In this paper we will discuss the possibilities of using strategic management tools in project environment. Proceedings of the world congress on engineering 2012 vol iii. The analysis of strategic management of samsung electronics company through the generic value chain model.
However, there is not still a research focusing on the strategic selection of supply chain configurations in terms. Jan 10, 2011 drawing from the authors abundant research and analysis, this resourceful book shows how aligning the supply chain design with business strategy helps build competitive capabilities, prioritize capital investments, and takes your firm beyond the industry bestpractices to create competitive advantages, not just competitive parity. Developing strategic supply chain leaders penn state. Strategic analysis refers to the process of conducting research on a company and its operating environment to formulate a strategy. Strategic analysis of starbucks corporation there is an expected shift towards healthy eating and diet among the consumers in 2014, and this could be a potential threat to the industry as they become more aware of issues related to weight and obesity. You have to draw the maps before you can assess their dynamics. Through the oslo manual, the organization for economic cooperation and development. Strategic planning for the textile and clothing supply chain. It starts at strategic intent, recognizes market imperatives then examines the supply chain.
Supplier development and buyersupplier relationship analysis literature. Developing strategic supply chain leaders learn how to orchestrate supply chain speed, flexibility, and competitive differentiation. Develop a more innovative supply chain and get teams throughout your organization working toward the same goals. Gep makes supply chain risk management an integral part of your supply chain strategy to help you identify and mitigate risks quickly. Increasingly, supply chain management is being recognized as the management of key business processes across the network of organizations that comprise the supply chain. Analysis of amazons supply chain management practices. Taking into consideration the importance and difficulty of strategic supply chain configuration, it is imperative to provide a decision support model for the practitioners to design strategic supply chain configuration. Topics include supply chain analysis, market segmentation, vertical integration, competitive advantage, and industry transformation. The primary purpose of a supply chain network design is to assess company policies and programs and to meet targets to accomplish long.
The definition of strategic analysis may differ from an academic or business perspective, but the process involves several common factors. Dec 12, 2019 the strategic supply chain processes that management has to decide upon will cover the breadth of the supply chain. Biefthe core idea the idea in practicep utting the. Starbucks corporation, an american company founded in 1971 in seattle, wa, is a premier roaster, marketer and retailer of specialty coffee around world. One of the biggest differentiators between the amazon supply chain strategy and other online retailers is the plethora of delivery options offered. In their case, a breakdown in trade treaties between two countries in which the company had presence forced them to reanalyze their supply chain strategy in order to look for new locations. Pdf the analysis of strategic management of samsung. A strategic analysis of dualchannel supply chain design with price and delivery lead time considerations international journal of production economics, vol. Supply chain management assignment a case study in anbessa shoe share company delivered to. The expense and complexity of making strategic changes necessitate careful attention to strategy and design at the organizational or business unit level. Designing and managing the supply chains concepts, strategies and case studies.
Strategic fit to understand the strategic fit of each market segment figure 12 is presented scoring each lego core competence with the specific segment key success factors. Market, financial, and product research and modeling topic 2. Therefore, companies need to re design their supply chain to tackle issues of agility in order to stay ahead in a highly competitive global market. The decisions that are made with regards to the supply chain should reflect the overall corporate strategy.
Supply chain management in the pulp and paper industry. Keywords supply chain management, agile supply chain, zara case study analysis. Hakansson and snehota, 1995 and financial value chain analysis shank and. This manuscript does not pretend to have a precise roadmap to follow in order to achieve desired supply chain maturity and excellence. A case study is used to illustrate the use of strategic management tools in a. Strategic analysis of starbucks corporation 1 introduction. In a closedloop supply chain, it combines both forward and reverse flows. Pdf supply chain management assignment kassu sileyew.
A strategic analysis of dualchannel supply chain design article pdf available in management science 491. The retailers price reduction protects it perfectly from cannibalization by the direct market. Originalityvalue this paper uses the findings of other researchers as a measure of the achievements of zara against academic theory. How to create a supply chain strategic plan that will work for nearly any business 2017 is about to start with new set of goals and challenges. Analysis of amazons supply chain management practices in the globalized world economy, supply chains are critical to the success of companies. It does, however, offer insight as to the key attributes that should be adopted or addressed. Kassu jilcha yared lemma yitagessu yilma september, 20 acknowledgement. Supply chain strategy implementation is the process which merges together strategic management. Strategic perspectives of the digital supply chain strategic perspectives of the digital supply chai schaums outline of theory and problems of vector analysis and an introduction to tensor analysis so positioning analysis in commodity markets bridging fundamental and technical analysis a complete guide to the futures markets. This book analyses design choices to satisfy customer demands.
The breadth and depth of all activities including designing, planning. Strategic supply chain planning is the pegasus of strategy. The operations strategy of nestle is highly contributed by the application of nutrition, health and wellness strategy. First, we define and describe the pulp and paper supply chain in section 2, and then we present a supply chain planning matrix and different specific. These savvy managers recognize two important things. Supply chain management scm has traditionally played an operational role within cement companies missing opportunities for cost reduction and value creation. Supply chain analysis of onion and cauliflower in punjab. Recently, however, there has been increasing attention placed on the performance, design, and analysis of the supply chain as a whole. The gaps identified and challenges made will serve as a foundation upon which future researchers can build. Yet, most of the strategic supply chain management analytic models used by bp focus on inventory control e. It starts at strategic intent, recognizes market imperatives then examines the supply chain infrastructure and systems choices. Fulfillment and development supply chains plan design product architecture makebuy develo p source makebuy early supplier involvem ent strategic partnerships. They include survey results, analysis, tips and best. Based on an analysis of the uncertainties of supply and demand faced by the firm, this article.
The perspective is focused on the practitioner who is interested in an overview of the key concepts and application of supply chain design within a global context. It examines the skills of the people on the team, the process, technology, and strategy associated with supply chain design. The retailers price reduction protects it perfectly from cannibalization by the direct market zero sales occur in the direct channel, and increases. Over the seven years, regardless of the countless operational setbacks it faced, the organization has implemented a centralized supply chain network, established scheduled deliveries to all of its 4001 customers.
An overview of these strategic analysis tools will be provided in this topic gateway. Supply chain design involves the determination of how to structure a supply chain. While many have recognized the benefits of a process approach to managing the business and the supply chain, most are vague about what. This paper addresses the problem of supply chain design at the strategic level when productiondistribution of a new market opportunity has to be launched in an existing supply chain. The forward supply chain includes the activities of procurement, design, manufacture and distribution to consumer while reverse supply chain is related to process of inspecting, sorting, disassembly for the purposes of reuse, reprocessing and redesign. Another important theory can be defined as strategic in the context of. A valuedriven supply chain that is coupled to the strategic priorities of the. Responsiveness versus efficiency sourcing role in the supply chain role in the competitive strategy components of sourcing decisions sourcing. As strategic supply chain network design represents a key increased revenue higher customer service and lower timetomarket for products can be achieved by reduced lead times throughout the supply chain. The main objective of this paper is to explore the concept of agile supply chain and to determine the link between agile supply chain and competitive advantage. According to the apics dictionary, 14th edition, the strategy of an enterprise identifies how a company will function in its environment. Ha kansson and snehota, 1995 and financial value chain analysis shank and. Implementing supply chain strategy abstract supply chain strategy implementation is the process which merges together strategic management, supply chain management and supplier development. Supply chains encompass the endtoend flow of information, products, and money.
Pdf operations and supply chain management fourteenth. Role in the supply chain set of business processes required to purchase goods and services in a supply chain. Strategic analysis of supply chain design bookboon. First, they think about the supply chain as a wholeall the links involved in managing the flow of products, services, and information from their suppliers suppliers to their customers customers that is, channel customers, such. Pdf strategic capacity planning in supply chain design. A strategic analysis of dualchannel supply chain design with price and delivery lead time considerations author links open overlay panel he xu a zhen zhen liu a sheng hao zhang b c show more. Portfolio analysis should be considered alongside the sellers perception matrix see section 2. This paper describes emerging concepts for product and process design that include a supply chain perspective. How to create a supply chain strategic plan that will work. Principles for the strategic design of supply chains. This course provides an overview of key concepts in strategic management in the construction, real estate, and architecture industries. In fact, the global supply chain management gscm literature that aims to identify challenges and barriers is characterized by focusing on one part of the supply chain e. The study focused on three major aspects of strategic analysis.
For years, researchers and practitioners have primarily investigated the various processes within manufacturing supply chains individually. Sure, those options include the free, twoday prime deliveries and even the prime now option, which gets products from point a to. To illustrate this idea, imagine supply chain responsibility in three traditional hierarchical layers. The supply chain design and supply chain strategy is referred to the operational strategy in which a business or organization moves and transforms raw materials to finish goods.
Swot analysis pest analysis porters five forces analysis four corners analysis value chain analysis early warning scans war gaming. Decamposb amichigan state university, department of supply chain management, the eli broad graduate school of management, east lansing, mi 48824, usa. These topics are studied in the book with uptodate, highlevel. This course is of interest to students seeking more understanding of the business dynamics of real estate and construction. These include product development, customers, manufacturing, vendors, and logistics.
Examples of analytical methods used in strategic analysis include. Strategic management in the design and construction value chain. Strategic sourcing is the cornerstone of supply chain management. At the strategic level, company management makes highlevel strategic supply chain decisions that are relevant to whole organizations. I highly recommend it for supply chain specialists, general managers and anyone who wants to.
The operations are designed by the practical contributions from innovation, which is continuously driven by the company through the industryleading research and development. Supply chain design and supply chain strategy is referred to the operational strategy in which a business or organization uses to transform raw materials to finish goods, the three main types are lean just in time supply chain, flexible supply chains and risk adverse supply chain. Strategic analysis reports refer to the results from the strategic analysis tools that were used. Operations and supply chain management provides increased emphasis on the relevant aspects of business today such as sustainability, lean supply chains, and improving the efficiency of supply chain processes. The prior literature on strategy implementation and supply chain management is fragmented and provides only partial and often disconnected views. Apics sought to examine the role that supply chain strategy. A well designed and operated supply chain is very important in terms of being able to supply both internal and external customers on time and in full and add value to these. Wino as the only decision variable, this focus is usually associated with more tactical decisions lalonde and mason, 1993. The unique capability of the solution is the ability to model your strategic business decision making requirements. Implementing supply chain strategy vaasan yliopisto. The unique capability of the solution is the ability to model your strategic. Market imperatives help to divide up the customer challenges while the choices made in supply structural infrastructure.